Madison Real Estate Show

Does your Madison, WI Home Need a Marketing Stimulus Plan?

See How Our Use of Videos can Help Promote your Home

Doug Heddings- NY Real Estate Broker talking about the power of video to sell homes.

 

 

 

Search Thousands of Houses and Condos in Madison, WI and Surrounding Communities

     

***For help with determining if you are eligible for benefiting from MakingHomeAffordable.Gov Click Here***

Does your Madison, WI Home need a Marketing Stimulus Plan?

As we look forward to 2010 and hopefully an improving economy in the Madison, WI area realize that much work is yet to be done to get our residential house and condo market back to a good place. What do we mean by a good place? A good place would be were less people lose their home to foreclosure in 2010 then in 2009. Where first time home buyers are able to find a comfortable first home that they can afford and then get a loan from a lending institution that fits their needs. Most people will agree that things got a bit out of hand with prices...yes...even in Dane County. A return to housing values that are supported by incomes in Madison, WI is a good thing and we believe that 2010 will get us a little closer to a good place...

• Who We Are- A bit about us   
• Our Marketing Plan- Do other REALTORS make their's available? Do you wonder why? 
• Real Estate Video Network- Be apart of something big.
• Wisconsin Foreclosure Resources- Help when you need it most.
• Up To Date Local Market Statistics- Customized Market Stats for your Specific Area. Great for Buyers and Sellers alike!
• Search Dane County Area Homes- Search for thousands of homes for sale.

Hope that you enjoy the site.

John & Vicky Schroeder -Restaino & Associates REALTORS®- 608-225-0926 homes@HomesByJV.com

If your home is currently listed with a broker than this is not to be considered a solicitation for a listing

Seller Confidence Indicators per Altos Research YouTube Video

More Terrific Altos Research Housing Data- Part 1 of 5

To see all 5 videos right away check out our Facebook Fan Page at www.facebook.com/MadisonRealEstateShow

John & Vicky Schroeder -Restaino & Associates- 608-225-0946 Homes@HomesByJV.com

Madison, WI on the List for Best Places to Raise Children

Just one more best of list for Madison, WI

Visit msnbc.com for breaking news, world news, and news about the economy

John & Vicky Schroeder- Restaino & Associates REALTORS® 608-225-0946 Homes@HomesByJV.com

Madison WI FSBO (For Sale By Owner) Tip- Understanding Madison, WI area Home Buyers

Help others to get what they want out of life and you may just help yourself (sell your home) in the process. 

Selling your home is very much a 2 way street. If you don't have both parties feeling that they are comfortable with the transaction then you may be doomed from the beginning.

A big part of this is finding out what is important to the buyer. The easiest way to do this is by asking lots of questions and then listening to what they have to say. A good salesperson should be able to do this in a casual non-threatening way. If you are going to sell your home on your own you need to be a good salesperson or at the very least a good listener.

One thing that you should avoid doing is to talk to much. Having a possible buyer walking thru your home should be exciting. They are showing some interest just being there and that is a good thing. But realize that what you are most proud of in your home may be low or even non-existant on the priority list for them. They have their own reasons for liking or disliking different aspects of your home. Find out what these are and you may improve your chances of selling your home!!!

John & Vicky Schroeder -Restaino & Associates REALTORS®- 608-225-0926 john@HomesByJV.com

2010 HGTV Dream Home Giveaway

2010 HGTV Dream Home Giveaway

Who will win HGTV's Contemporary Southwest-style home in Sandia Park, N.M., plus an all-new 2010 GMC® Terrain and $500,000? Enter here daily. Check out the rules at www.HGTV.com Good Luck!!! 

John & Vicky Schroeder ~Restaino & Associates REALTORS®

608-225-0946 Homes@HomesByJV.com

So many Open Houses...How is a Buyer Going to Remember your Madison, WI area Home?

We see it every Sunday that we do open houses.

A buyer walks into our open house. He or she spends 3-5 minutes walking around trying to take note of as many things about the house or condo as possible. They ask a few questions about the home. Makes as many mental or written notes as possible and then heads out the door on their way to the next open house.

The problem is when they get home after looking at 5-7 open houses they can't quite remember what they liked about house #2 or what they would want to change about house #5. House #3 & #4 seem to blend and they don't even remember seeing house #1.

What about the brochures you say.

The problem is that some brochures are black and white with a single picture. Tough visualizing from that. Some are nicer being in color with multiple pictures. But the problem is that none of these brochures can possibly remind you of exactly how the house was laid out. There is just not enough detail.

Well the homeowners at 2583 Oak View Ct in Fitchburg, WI don't have to worry about potential buyers forgeting about their home. Everyone who comes thru the door at 2583 Oak View Ct during the open house will be given on their way out a cd containing a Full Video Tour of the home. This is the same video tour that is featured on Realtor.com along with many, many, other sites.

Imagine that homesellers. All of these potential buyers upon getting home have a small stack of brochures and one CD containing your home's Full Video Tour. Who's home do you think that they will remember?

John & Vicky Schroeder -Restaino & Associates- 608-225-0926 john@homesbyjv.com

NAR Chief Economist Lawrence Yun speaking about Pending Home Sales over the past Year

NAR Chief Economist Lawrence Yun talks about Pending Home Sales over the Past Year

• Slight downturn was expected with the initial Home Buyer Tax Credit expiring in November
• According to Yun interest rates will probably creep up to around 5.5% this spring.

John & Vicky Schroeder -Restaino & Associates REALTORS®- 608-225-0946 Homes@HomesByJV.com

What makes an Enhanced Listing on Realtor.com?

Does your home deserve an Enhanced Listing on Realtor.com? We happen to think it does. After all shouldn't your home look it's best on the most visited Real Estate web page in the world???

John & Vicky Schroeder -Restaino & Associates REALTORS® 608-225-0946 Homes@HomesByJV.com

 
 

HouseLogic.com- Brought to you by the National Association of REALTORS®

The HouseLogic Story- From the site...

What is HouseLogic.com?
HouseLogic is a free source of information and tools—from the NATIONAL ASSOCIATION OF REALTORS®—that can help you make smart and timely decisions about your home.  

What can HouseLogic do for me?
With content covering home improvement, maintenance, taxes, finance, insurance, and even ways you can get involved in and enrich your community, HouseLogic can help you increase and protect the value of your home by helping you make confident decisions.

Why did NAR create HouseLogic?
NAR has been a champion of homeownership rights and opportunities for more than a century. Helping consumers become more informed, responsible homeowners is important to the stability and value of the housing market – and your overall enjoyment of your home.

From time to time, NAR may ask you to partner on issues or legislation that may impact you as a homeowner.  It’s up to you whether to participate in these causes.

John & Vicky Schroeder- Restaino & Associates REALTORS® 608-225-0926

 

 

Marketing Madison, WI area Homes for Sale Online- Sometimes it all just comes together!- Madison, WI Home Sellers take note.

Bringing it all together for Madison, WI area Home Sellers

Updated post from 2008...

Putting your home in the Spotlight and Exposing it to the Greatest amount of Possible Buyers is key to attracting that one buyer that you need to purchase your home. In today's market it's all about who's home stands out.

Check out this webpage: http://www.2583OakView.com to see what we mean about exposure.

 

 

• If you price it right...and stage it right...both extremely important things to do...but don't market it right how will the right buyer be found?
• Or...if your home is truly the best priced...best staged home in the neighborhood don't you still want all the buyers to see it? Multiple Offers anyone?

Buyers from Portland, OR, Los Alamitos, CA, London- UK, Paris- France, or any other town or city outside of Madison, WI or outside of the country probably don't read your communities local paper! Potential buyers from the GenX or GenY groups rarely even pick up a newspaper.

So if newspapers aren't reaching these buyers we can probably figure that TV and Radio aren't doing it either. So that leaves us with the internet.

Just like every real estate agent in your area used to advertise in the newspaper- now they are most all jumping online. Marketing homes in a variety of ways on the internet. Some good...others not so good!

• We have been marketing homes online using the latest technologies for a long time. Take a look around at all of the real estate blogs now popping up in the Madison, WI area. Blogs gain momentum and marketing force the longer that they have been in existance and the more frequently they are updated. Ours is one of the older blogs in the country for real estate let alone in Madison, WI.
• We have put our online marketing plan...online- for everyone to read. I have had people ask if we are worried that other agents will just copy it and use the ideas. Many probably will. But just because someone does the same type of things doesn't mean that they do it as well. I could hit a baseball thrown by a pitcher...that doesn't make me Ryan Braun!

When deciding on who you want to sell your home consider who many of today's buyers are.

• GenY and GenX
• People from outside the country
• 80% of homebuyers start online

When deciding on who to help you with one of life's big moments- Go with someone with the Experience and Expertise to get the job done!

John & Vicky Schroeder -Restaino & Associates REALTORS®- 608-225-0926 john@HomesByJV.com

2010 Madison WI Real Estate Must Do's for Home Sellers and Home Buyers

 

Happy New Year 2010!!!

As we move into 2010 Real Estate Online is continuing to evolve at a rapid pace. Here are a couple of things that Home Buyers and Home Sellers should do, have, or be using

going forward.

 

Buyers

• Get a Home Market Snapshot- Information is power and not utilizing the wealth of information that is available to you can leave you at a disadvantage when it comes to finding your new home.

• Be Informed about the Home Buyer Tax Credit- Going along with our information is power theme become familiar with the requirements and dates of the Home Buyer Tax Credit. You don't want to leave money on the table when it comes to the purchase of your new Home.

• Get Preapproved- As we move into 2010 more and more of the hot buys on Real Estate will move quickly. These good deals move fast... even in a Buyer's Market. As we transition into more of a balanced market being PreApproved will be even more important.

Sellers

• Get a Home Market Snapshot- Knowing what the competition has to offer is smart. This little tool will keep you on top of your local Real Estate Market.

• Utilize Social Marketing- Not utilizing Social Marketing like unique web pages, posts on blogs, mentions to your friends on Facebook, Twitter, etc is an opportunity missed. Don't overlook something like a video on YouTube. Making your home visible to the greatest amount of potential buyers is key.

• Make sure that your Home is the Best in Class- Every year we seem to watch the Eukanuba Dog Show on tv. Being the most watched dog show on tv makes this point really apparent. The only dogs that make the finals is the best in each class or category. When home buyers are deciding if your home makes the final list you need to have done everything possible (within reason) to make your home look it's best. Whether that's a fresh coat of paint throughout the house or just a little caulk around the shower things both big and little count.  

 

John & Vicky Schroeder- Restaino & Associates REALTORS®

608-225-0946 Homes@HomesByJV.com